The Standard London
Lifestyle Hotel Campaign
Production / Video / Photography




For The Standard London, we crafted a visual identity that captured the brand's irreverent spirit within one of the city's most iconic Brutalist landmarks. Blending bold design, cultural energy, and London's evolving creative scene, we shaped a contemporary expression where heritage feels unexpected and hospitality becomes a social experience.























Credits
Shoot 1:
- Director & Photographer: Guillaume Roemaet
- DOP: Nick Brady
- Producer: Guillaume Leguen
- Producer: Ashley Harris
- Production Assistant & Set Designer: Rebecca Cassin
- Talent: Tani Banjoko
- Talent: Annie Tice
- Talent: Belle Vanderkley
Shoot 2:
- Director: Elizabeth Jefferies
- Photographer: Guillaume Roemaet
- DOP: Taylor McIntosh
- AC: Leon Lacroix-Wasover
- Gaffer: Tim Sheehy
- Producer: Mark Mornhinweg
- Producer: Loulou Roskam
- Art Director: Bobbie Richardson
- Styling Director: Elizabeth Fraser-Bell
- Styling Assistant: Molly Ellison
- Hair & Makeup Artist: Iliana
- Hair & Makeup Artist: Cassandra Scalia
- Set Designer: Dana Keren
- Talent: Lisa Washington
- Talent: Erin Ruby
- Talent: Andrej Smidler
Client: The Standard London

